Your Information. Your Privacy. Our Responsibility.

WheelSpeedSensor.com is an online automotive store and informational website. We sell wheel speed sensors and other vehicle products and publish guides about product selection, fitment, symptoms, testing, maintenance and replacement.

For the purposes of this Privacy Policy, WheelSpeedSensor.com is responsible for the personal information collected directly through this website, except where another company processes information under its own privacy policy.

The information collected depends on how you interact with our website. We may collect information that you provide directly, information collected automatically, and information received from companies that help us operate the store.

Information You Provide

We collect information when you complete a checkout, create an account, contact us, submit a form, subscribe to communications, leave a review or otherwise provide information through the website.

Information Collected Automatically

When you use the website, certain technical and usage information may be collected automatically through server logs, cookies, pixels and similar technologies.

We may use personal information for the following purposes:

• Process, confirm, fulfil and deliver customer orders.
• Manage payments, refunds, returns and order records.
• Create and maintain customer accounts.
• Respond to questions, product enquiries and support requests.
• Review information submitted about vehicle or product fitment.
• Operate, maintain and improve the website and online store.
• Understand website traffic and how visitors use our pages.
• Personalize website content and product experiences.
• Send requested newsletters, updates or promotional messages.
• Prevent fraud, misuse, security incidents and illegal activity.
• Enforce our terms, policies and legal rights.
• Comply with tax, accounting and other legal requirements.

Legal Grounds Where Applicable

Where laws require a legal basis, we may process personal information because it is necessary to perform a contract, comply with a legal obligation, support our legitimate business interests, protect legal rights, or because you have provided consent.

Our website may use cookies, pixels, local storage and similar technologies. These technologies can remember preferences, support shopping-cart functions, keep accounts secure, measure website performance and help us understand how visitors use the website.

Types of Cookies We May Use

• Essential cookies: Support checkout, security, account login and other necessary website functions.
• Preference cookies: Remember selections and settings that improve your experience.
• Analytics cookies: Help measure visits, traffic sources and page performance.
• Advertising cookies: May be used to measure campaigns or show more relevant advertising where enabled.

Managing Cookies

You may be able to manage non-essential cookies through our cookie controls, when available. You can also change browser settings to block or delete cookies. Blocking necessary cookies may prevent the cart, checkout, account or other parts of the website from working correctly.

We may share personal information when reasonably necessary to operate our store, provide services, comply with legal duties or protect our rights.

Recipients may include:

• Website hosting, maintenance and security providers.
• Payment processors and fraud-prevention services.
• Shipping, courier, fulfilment and logistics providers.
• Email, newsletter and customer-support providers.
• Analytics, advertising and website-performance providers.
• Accountants, insurers, lawyers and professional advisers.
• Government agencies or legal authorities when required.
• A buyer, successor or adviser involved in a merger, sale, reorganization or transfer of business assets.

Service providers may only receive the information reasonably needed for the service they perform and may process information under their own legal and privacy obligations.

Sale or Sharing of Personal Information

We do not sell personal information for money. Some advertising or analytics activities may be treated as “selling,” “sharing” or targeted advertising under certain privacy laws. Where such laws apply, you may have the right to opt out.

Payments may be processed by third-party payment providers available during checkout. These providers may collect payment card details, billing information, transaction information, device information and fraud-prevention data under their own privacy policies.

WheelSpeedSensor.com does not normally receive or store your complete payment card number or card security code. We may receive limited details such as payment status, payment method, transaction reference and the last digits of a card where the payment provider supplies them.

If you subscribe to our newsletter or agree to receive marketing, we may send information about products, offers, automotive guides or website updates.

You may unsubscribe by using the unsubscribe link included in a marketing email or by contacting us. Unsubscribing from marketing does not prevent us from sending necessary messages about an order, account, security matter, policy change or customer-service request.

We do not want to send marketing communications without the permission or legal basis required in your location.

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to provide services, maintain business records, resolve disputes, prevent fraud and meet legal, tax and accounting requirements.

Retention periods may differ depending on the type of information:

• Order and transaction records may be retained for tax, accounting, warranty and legal purposes.
• Account information may be kept while the account remains active and for a reasonable period afterward.
• Customer-service communications may be kept while an enquiry is open and afterward for recordkeeping.
• Marketing information may be kept until you unsubscribe or we no longer need it.
• Security logs may be kept for a period needed to investigate incidents and protect the website.

When information is no longer reasonably required, we may delete, anonymize or securely dispose of it, subject to technical backup and legal requirements.

We use reasonable administrative, technical and organizational measures intended to protect personal information against unauthorized access, loss, misuse, alteration or disclosure. These measures may include encrypted connections, access controls, software updates, security monitoring and trusted service providers.

No internet transmission, payment system or storage method is completely secure. We therefore cannot guarantee absolute security. You are responsible for keeping account credentials confidential and using a strong, unique password.

If you believe your account or personal information has been compromised, contact us promptly.

Depending on where you live and subject to applicable exceptions, you may have some or all of the following rights:

Submitting a Privacy Request

To submit a privacy request, email info@wheelspeedsensor.com with the subject “Privacy Request.” Describe the right you want to exercise and provide enough information for us to identify the relevant records.

We may need to verify your identity before completing a request. Where permitted, an authorized agent may submit a request on your behalf, but we may request proof of authorization and identity. We will not unlawfully discriminate against you for exercising an applicable privacy right.

Appeals and Complaints

If applicable law gives you the right to appeal our response, reply to our decision or contact us with the subject “Privacy Appeal.” You may also have the right to complain to the relevant privacy or data-protection authority in your location.

Our website and vehicle products are not directed to children under 13, and we do not knowingly collect personal information online from children under 13.

If you are a parent or guardian and believe a child has provided personal information through our website, contact us so we can review the matter and take appropriate action.

Our website may be accessed from countries outside the United States. Personal information may be processed or stored in the United States or other countries where our hosting, payment, analytics, shipping or technology providers operate.

Privacy laws in those locations may differ from the laws where you live. Where required, appropriate legal measures may be used to support international transfers of personal information.

Our website may link to third-party websites, payment providers, shipping providers, social platforms or other services. We do not control the privacy, security or content practices of those third parties.

This Privacy Policy does not apply to information collected directly by a third party under its own terms and privacy policy. Review the privacy policy of any external service before providing personal information.

We may update this Privacy Policy when our website, services, technology, legal obligations or privacy practices change. The revised policy will be posted on this page with an updated “Last updated” date.

If a change is material, we may provide additional notice where required, such as a website notice or email communication. Your continued use of the website after an update is subject to the revised policy.

Contact us if you have a question about this Privacy Policy, our information practices or a privacy request.